Skip to content

BankofAmerica.com - Coremetrics Tagging of BankofAmerica.com

Led the technical design and implementation of Coremetrics tagging across BankofAmerica.com, enabling traffic monitoring for 90% of the site.

Coremetrics Tagging of BankofAmerica.com

Pilot Project

As Technical Delivery Lead, I designed the strategy and implemented the code that enabled us to deploy this third party tagging and tracking functionality within the select high revenue sections of BankofAmerica.com.

I worked closely with our vendor contacts in resolving technical issues and our business partners to meet their dynamic reporting requirements. The project met and surpassed  our original business requirements that it became a key operational tool in our day to day operations. It has since been deployed across the thousands of pages across BankofAmerica.com monitoring traffic patterns for at least 90% of the site.

  • ColdFusion
  • JavaScript

Tags

Web AnalyticsColdFusionJavaScriptTechnical ImplementationProject Management